SEO (Search Engine Optimization) Tutorial

I'll use my website as an example. My website was about acoustic guitars.
Actually it was Acoustic Guitar Care Tips. I wanted to be able to go into
any search engine and search for acoustic guitar or guitar tips or guitar
care etc, and have a good listing. There are so many websites about
guitars, I figured trying for a good listing by typing in a single word
'guitar' was out of reach so I went for 2 word phrases.

URL:
Your URL should have the name or at least part of your name in it.